A Chalk Proposal with Leffe Beer

Nancy Pochis Bank Studio was hired by the St. Louis ad agency Group 360 to design and create a mockup restaurant chalkboard that highlights Leffe Beer. We were to imagine that the finished product would be displayed in a popular Chicago restaurant, so we chose Girl and the Goat, in our city’s West Loop.

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The resulting restaurant chalkboard not only announces chef suggestions and restaurant news, it also conveys the spirit of Leffe Beer while upholding the unique aesthetic of Girl and the Goat.

 

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